MIRAGE HAUS STUDIO
Design FROM CONCEPT TO EXECUTION
Mirage Haus Studio offers a comprehensive range of design services that support every stage of the product development process—from early research and concept generation to final presentation and refinement.
Whether you’re looking for foundational research, creative ideation, ergonomic validation, or polished 3D modeling, Mirage Haus Studio brings a thoughtful and user-centered approach to each phase. Services are built to adapt to diverse project needs, blending design strategy with technical execution to deliver meaningful, inclusive, and production-ready solutions.
Services supporting every stage of your project
DESIGN | Creative direction for real-world products
Transform product ideas into tangible, compelling solutions through thoughtful design and clear visual storytelling. From concept sketches to refined CMF strategies, this service helps shape products that resonate with users, align with your brand, and are ready for production.
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Initial design directions are explored through sketches and visual studies to communicate core ideas and aesthetic intent.
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Digital 3D models are developed using CAD software to visualize, refine, and communicate product form and function.
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Color, material, and finish strategies are defined to support brand alignment and enhance the user experience.
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Targeted color palettes are created through analysis of trends, user expectations, and contextual relevance.
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Professional presentation decks are assembled to clearly convey concepts, strategies, and research insights.
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Market trends, competitor products, and user behaviors are studied to inform and validate design direction.
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Physical or digital prototypes are built to assess form, usability, and functionality at key stages of the design process.
ENGINEERING | FROM VISION TO VIABILITY
Bridge the gap between concept and reality with engineering support that ensures your product works as well as it looks. Services include prototyping, iterative testing, and design for manufacturability—helping you move from a great idea to a product that’s reliable, cost-effective, and production-ready.
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Functional and mechanical aspects of the product are developed to ensure performance, reliability, and feasibility.
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Precision 3D models are created using CAD software to support engineering analysis, documentation, and prototyping.
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Rapid prototypes are produced through additive manufacturing to evaluate design intent, fit, and function.
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Designs are evaluated and optimized to simplify production, reduce cost, and align with manufacturing capabilities.
LOCALIZATION | Tailored for culture, context & Region
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Visual assets are adapted to align with regional languages, symbols, and cultural preferences while preserving brand consistency.
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Product elements such as labels, interfaces, and packaging are customized to meet the expectations and regulations of specific markets.
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Written content is accurately translated and culturally adjusted to ensure clarity, relevance, and usability across target languages.
Adapt your product to connect authentically with users across different regions, cultures, and languages. Localization services ensure that visuals, messaging, and functionality feel native—building relevance, trust, and market success wherever your product goes.
UNIVERSAL | Inclusive by design
Create products that work beautifully for people of all abilities, backgrounds, and experiences. Grounded in usability research and accessibility principles, this service focuses on removing barriers and making great design available to everyone—because thoughtful design is universal design.
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Products are developed with consideration for a wide range of abilities, ages, and user needs to ensure accessibility and equity.
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User interactions are observed and analyzed to identify design improvements that support ease of use and intuitive function.
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Feedback from real users is gathered and evaluated to confirm that design solutions meet practical needs and expectations.
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Designs are reviewed for physical comfort, safety, and efficiency to support healthy and effective user interaction.
FEATURED WORK
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Dewalt Tough Series Clamps
A rugged clamp redesigned for better grip, greater force, and release across multiple brands.
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ANIMATRONICS
Halloween and Christmas animatronics for people of all ages.
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Irwin Strait-Line Refresh
Refreshing the look and feel of Irwin’s chalk reels to match modern brand standards and improve real-world user experience.
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Craftsman Stapler
A modern, ergonomic stapler designed to outperform and refresh the Craftsman lineup.
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Craftsman Riveters
A smarter riveter, built for retail impact and real-world usability.
Mirage Haus Studio is…
ENGINEERED FOR DESIgN
Hi! I'm Josué (like Jose with a U). I help clients develop innovative products from idea to production, with a passion for Usability and Inclusivity.
I'm an award-winning engineer-turned-designer based in the New York City area. I've worked with various types of design businesses, including consultancies, global corporations, and small product development firms.
I've designed a range of products, including toy blasters, coffee machines, hand tools, and blue-sky projects. Recently, I led a global team in three hand tool categories for Stanley Black & Decker while working remotely. My engineering background has contributed to successfully bringing over 50 products to the market in the US and overseas.
